Product Executive/ Senior Product Executive – Marketing Strategy Department @NOVO Healthcare & Pharma Ltd.

Job Responsibilities

• Successful management of assigned brands in line with company’s marketing objectives and providing strategic inputs to generate business and stay ahead in the competition.
• Responsible for the management of assigned products portfolio. Define medium and short term marketing plan with marketing objectives, strategies and tactics for assigned portfolio.
• Make annual marketing plan, formulate strategies for specific brands, ensure the growth of existing brands, search for new products, conduct feasibility analysis and launch new products according to the need of the market and company objectives.
• Create promotional materials, conduct promotional events, train the sales force, analyze market and sales trends, and ensure availability of products through distribution channels.
• Conduct field visit to get first hand market experience and input these into marketing activities.
• To track & monitor competitors’ promotional and marketing activity, provide feedback to reporting authority, design and implement strategic reactions.
• Maximizing the target customer’s awareness of the brand through creative approaches.
• Select few potential brands and make them into ‘Super’ brands through brand building.
• Assist sales team to meet the monthly and yearly target.